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Introduction to the social media and the brain unit

How does social media take advantage of your brain's vulnerabilities?

Overview

Our minds and bodies keep us safe and healthy, but also have vulnerabilities that can be exploited. Persuasive technology taps into those vulnerabilities, pushing us to keep clicking, scrolling, and engaging.
A photograph of a baby sitting at a laptop, looking at the screen and with arms stretched out over the keyboard
In this unit, you’ll learn:
  • How our mind and body have natural vulnerabilities
  • How persuasive technologies take advantage of those limitations
  • The impact of persuasive technologies on our mental health
By understanding how persuasive technology takes advantage of our vulnerabilities, you’ll see how social media companies neglect their responsibility to care for our well-being.

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